Together with Acceleration Partners, we hosted a webinar to discuss brand protection best practices during your busiest time of year.
With high search volume and retailers striving for traffic and sales, competition is especially fierce during Q4. At the same time, non-compliant affiliate activity typically increases 20-30%. This year, with fewer shoppers expected to visit brick and mortar stores due to COVID-19, the volume of that undesirable activity will likely increase.
What can brands do to get ahead of this potential threat and protect their consumer journeys online?
Watch Helen Southgate, Managing Director EMEA and APAC, Acceleration Partners and Van Chappell, EMEA General Manager, BrandVerity, as they discuss how to protect your brand online during Q4.
Key discussion areas include:
- How to work with agencies to prepare and be ahead of the curve
- Red flags of non-compliant activity
- Ways to find and stop non-compliant activity
- Best practices for running compliant affiliate programs during Q4