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New Release: Our Q1 2017 Branded Keywords Report

sam.engel Apr 19, 2017

branded-keywords-thumbnail-darkgreyborder.pngWe're happy to announce the launch of our latest Branded Keywords Report!

As always, the report covers over 250 of the top brands in paid search, examining the scope and effects of trademark bidders on those brands. It also includes 10 different verticals:

  • Clothing & Apparel
  • Consumer Electronics
  • Consumer Finance
  • Education
  • Home Services
  • Hotels
  • Insurance
  • Internet & Telecom
  • Online Retail
  • Software, Web, & Technology

 

Here are just a few interesting observations from Q1 2017's data:

  • Trademark bidders snagged 3.3 billion impressions from brands
  • Trademark bidders took 49 million clicks from brands 
  • Trademark bidding jumped 56% Y/Y on Google

Download the report to get the full story on your industry!

Topics: Trademark Bidding

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