We're happy to announce the launch of our latest Branded Keywords Report!
As always, the report covers over 250 of the top brands in paid search, examining the scope and effects of trademark bidders on those brands. It also includes 10 different verticals:
- Clothing & Apparel
- Consumer Electronics
- Consumer Finance
- Education
- Home Services
- Hotels
- Insurance
- Internet & Telecom
- Online Retail
- Software, Web, & Technology
Here are just a few interesting observations from Q4's data:
- Trademark bidders snagged 3 billion impressions from brands
- Trademark bidders took 46 million clicks from brands
- Trademark bidding jumped 23% on Google
Download the report to get the full story on your industry!
