Tips and Tactics from PPC Superusers

See how paid search experts tackle the daily chaos of campaigns, keywords, software tools, and more.


Are you doing the best paid search you possibly can? It’s hard to say. PPC isn’t an exact science, so you may be leaving something on the table.


We think the answer should be easier. So we collected insights from top PPC agencies in the U.S. and U.K.


This eBook contains experts’ best practices, tips, and predictions to help you optimize your PPC.


In this eBook, you’ll learn:


  • The most common paid search mistakes
  • What PPC pros do when taking on new clients
  • Agencies' biggest advice for in-house teams
  • Strategies for bidding on branded keywords

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