CSC Partners with BrandVerity to Offer More Comprehensive Brand Monitoring Coverage
Seattle, WA – October 6, 2015
BrandVerity, a specialist in online compliance and brand protection services, has announced a partnership with Corporation Service Company® (CSC), a leading provider of legal, business, and financial services. CSC now offers paid search monitoring through BrandVerity.
“We are thrilled to partner with CSC to augment their service offerings and provide paid search monitoring to their customers,” said BrandVerity CEO David Naffziger. “We are excited about the opportunities it presents and look forward to a long, prosperous partnership.”
Customers typically search online for a particular brand when they are ready to buy. But partners, affiliates, and competitors often try to take advantage of this search process by running their own ads on those branded search—diverting customers to their sites.
To ensure that customers arrive at the intended site—and that the ads customers see are consistent with the brand image—it is important to know who else is bidding on terms, what their ads say, and that they are following trademark rules. An automated solution can give a clear picture of how a brand is being targeted on different search terms, across search engines, and at different times of day. Paid Search Monitoring detects a broad spectrum of brand abuse and enables clients to enforce against it.
Since 2008, BrandVerity has been providing services that protect brands and ensure that their marketing partners are on-brand and compliant. From our Seattle and London offices, we develop and support services that are simple, straightforward and extremely efficient. For more information, visit www.brandverity.com.