--- title: BrandVerity's Trademark, Brand Protection, & Compliance Blog | David Naffziger (4) description: BrandVerity's Trademark, Brand Protection, & Compliance Blog (4) --- ## David Naffziger ### Recent Posts ## [Introducing the Affiliate Watchlist](https://www.brandverity.com/blog/354/introducing-the-affiliate-watchlist/) This morning we publicly [announced the Affiliate Watchlist](https://www.brandverity.com/press/2009/11/25/introducint-the-affiliate-watchlist/). The Affiliate Watchlist has been available within PoachMark for a while, and now we're finally comfortable with the breadth and depth of information available. [See Full Post](https://www.brandverity.com/blog/354/introducing-the-affiliate-watchlist/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Nov 25, 2009 ## [Affiliates Adding Links to your bit.ly Account](https://www.brandverity.com/blog/337/bit-ly-cross-site-request-forgeries-by-affiliates/) We recently discovered a Cross Site Request Forgery (CSRF) vulnerability in Bit.ly that is being used by affiliates to insert affiliate links into bit.ly accounts. [See Full Post](https://www.brandverity.com/blog/337/bit-ly-cross-site-request-forgeries-by-affiliates/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Nov 6, 2009 ## [PoachMark adds detection of its 50th Affiliate Network](https://www.brandverity.com/blog/314/poachmark-detects-50-affiliate-networks/) As PoachMark has grown, we've added detection for the affiliate networks our customers were utilizing. We've just recently added our fiftieth affiliate network. A few of the recently added networks include: ClickBooth, FlexOffers, CommissionSoup and CX Digital. [See Full Post](https://www.brandverity.com/blog/314/poachmark-detects-50-affiliate-networks/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Nov 5, 2009 ## [PoachMark Decrypts Commission Junction Encrypted Links](https://www.brandverity.com/blog/326/poachmark-decrypts-commission-junction-encrypted-links/) Commission Junction provides merchants the ability to offer encrypted affiliate links. These encrypted links usually look something like this: `http://www.tkqlhce.com/b274nmvsmu9CBGFJEC9BADHIEHC` [See Full Post](https://www.brandverity.com/blog/326/poachmark-decrypts-commission-junction-encrypted-links/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Nov 4, 2009 ## [CPA Offer Spam on MySpace and Facebook](https://www.brandverity.com/blog/316/cpa-offer-spam-on-myspace-and-facebook/) Techcrunch has a series of scathing articles about the CPA offer spam found in Facebook games. I don't expect that this is a surprise for many in the CPA world, but they are a must read for any program offering CPA offers and wondering about the quality of their CPA payouts: [See Full Post](https://www.brandverity.com/blog/316/cpa-offer-spam-on-myspace-and-facebook/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Nov 2, 2009 [![](https://www.brandverity.com/hs-fs/file-3655806795-jpg/blog-files/smxe_120_240_is_m_b.jpg) ](https://www.brandverity.com/blog/311/speaking-at-smx-east/) ## [Speaking at SMX East](https://www.brandverity.com/blog/311/speaking-at-smx-east/) I'm speaking at SMX East panel [Trademarks and Search - How have things changed](http://searchmarketingexpo.com/east/2009/full_agenda#260) Monday at 3:45. [See Full Post](https://www.brandverity.com/blog/311/speaking-at-smx-east/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Oct 5, 2009 [![](https://www.brandverity.com/hs-fs/file-3655806750-png/blog-files/google-places-ad.png) ](https://www.brandverity.com/blog/294/google-testing-new-ad-unit-for-places-pages/) ## [Google Testing New Ad Unit for Places Pages](https://www.brandverity.com/blog/294/google-testing-new-ad-unit-for-places-pages/) We've found a number of Google Places advertisements appearing on searches for 'Brand + Product Category' and include a link to a competitive local retailer. The advertisements represent an entirely new AdWords unit that we hadn't seen before and seem to be designed specifically for Google Places. A handful of examples below: ** A search for 'Zappos shoes' (and similar variants):** **A search for 'Gap clothes':** **A search for 'Bennigan's restaurants':** **A search for 'Starbucks coffee':** We've only seen these advertisements from San Francisco, which would suggest that these are being run a purely trial basis at this point. We've also only seen the ads at the top of the right rail. This suggests to me that they are exempt from the auction process. I'd say these ad units remove any doubts that Google is taking Places very seriously. [See Full Post](https://www.brandverity.com/blog/294/google-testing-new-ad-unit-for-places-pages/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Oct 2, 2009 ## [Google wins important opinion in European AdWords Trademark Case](https://www.brandverity.com/blog/291/google-wins-important-opinion-in-european-adwords-trademark-case/) An adviser to the European Court of Justice just issued an opinion that "Google has not committed a trademark infringement by allowing advertisers to select [trademarked] keywords". [See Full Post](https://www.brandverity.com/blog/291/google-wins-important-opinion-in-european-adwords-trademark-case/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Sep 22, 2009 ## [Removing Recurring Billing "Coupon" Ads on Yahoo](https://www.brandverity.com/blog/277/deceptive-recurring-billing-coupon-ads-on-yahoo/) We've seen advertisements similar to the one below for "top-rated-coupons.com" appear in Yahoo search ads for a number of the programs that we monitor: [See Full Post](https://www.brandverity.com/blog/277/deceptive-recurring-billing-coupon-ads-on-yahoo/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Sep 8, 2009 ## [How Google Suggest Prevents Trademark Poaching](https://www.brandverity.com/blog/271/using-google-suggest-to-find-trademark-poaching/) Geno Prussakov has a [great post](http://www.amnavigator.com/blog/2009/08/31/google-suggest-now-helps-prevent-trademark-poaching/) on the AM Navigator blog about how recent changes to Google Suggest can help prevent trademark poaching. [See Full Post](https://www.brandverity.com/blog/271/using-google-suggest-to-find-trademark-poaching/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Sep 1, 2009 [Previous](https://www.brandverity.com/blog/author/david-naffziger/page/3) [Next](https://www.brandverity.com/blog/author/david-naffziger/page/5) ###### Don't Miss Out Get the latest insights on brand protection, compliance, and paid search delivered right to your inbox. ###### Follow Us: [![](https://www.brandverity.com/hubfs/3.%20BRANDVERITY/Images/Icons/Updated%20Icons/Social/fb.svg)](https://www.facebook.com/brandverity) [![](https://www.brandverity.com/hubfs/3.%20BRANDVERITY/Images/Icons/Updated%20Icons/Social/twitter.svg)](https://www.twitter.com/brandverity) [![](https://www.brandverity.com/hubfs/3.%20BRANDVERITY/Images/Icons/Updated%20Icons/Social/linkedin.svg)](https://www.linkedin.com/company/brandverity) ###### Popular Posts - [What Is Trademark Bidding and Why Does It Matter](https://www.brandverity.com/blog/what-is-trademark-bidding-and-why-does-it-matter) - [Adwords URL Cloaking](https://www.brandverity.com/blog/23/adwords-url-cloaking/) - [New Guides to Make Sense of Trademark Bidding](https://www.brandverity.com/blog/new-guides-to-make-sense-of-trademark-bidding) - [Users Exploit Referral Programs with Ad Hijacking](https://www.brandverity.com/blog/1933/users-exploit-referral-programs-with-ad-hijacking/) - [How Do I Know If Trademark Bidding Affects Me?](https://www.brandverity.com/blog/how-do-i-know-if-trademark-bidding-affects-me) ###### Topics - [paid search](https://www.brandverity.com/blog/topic/paid-search) - [affiliate marketing](https://www.brandverity.com/blog/topic/affiliate-marketing) - [Events](https://www.brandverity.com/blog/topic/events) - [Search Engine Updates](https://www.brandverity.com/blog/topic/search-engine-updates) - [Trademark and Law](https://www.brandverity.com/blog/topic/trademark-and-law) - [Product](https://www.brandverity.com/blog/topic/product) - [Trademark Bidding](https://www.brandverity.com/blog/topic/trademark-bidding) - [Culture](https://www.brandverity.com/blog/topic/culture) - [News](https://www.brandverity.com/blog/topic/news) - [PPC](https://www.brandverity.com/blog/topic/ppc) - [Marketing Compliance](https://www.brandverity.com/blog/topic/marketing-compliance) ###### What you don't know will hurt you. 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