--- title: BrandVerity's Trademark, Brand Protection, & Compliance Blog (32) description: BrandVerity's Trademark, Brand Protection, & Compliance Blog (32) --- ## [WSJ Article on the Rise in Online Fraud](https://www.brandverity.com/blog/205/wsj-article-on-the-rise-in-online-fraud/) The Wall Street Journal has an interesting article on the very [recent rise in online fraud](http://online.wsj.com/article/SB123318475748226305.html). It certainly suggests that fraud rises in the downturn. [See Full Post](https://www.brandverity.com/blog/205/wsj-article-on-the-rise-in-online-fraud/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Feb 2, 2009 [![](http://www.semmys.org/dm/badges/09/LBnom.gif) ](https://www.brandverity.com/blog/200/brandverity-nomiated-for-ppc-semmy-award/) ## [BrandVerity Nomiated for PPC Semmy award](https://www.brandverity.com/blog/200/brandverity-nomiated-for-ppc-semmy-award/) We were honored to be nominated for the Semmy Award for best PPC post of 2008 for our post on [Search Engine PPC Trademark policies](https://blog.brandverity.com/52/the-nuances-of-search-engine-ppc-trademark-policies/). [See Full Post](https://www.brandverity.com/blog/200/brandverity-nomiated-for-ppc-semmy-award/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Jan 31, 2009 ## [Why trademarked terms are allowed in AdWords Display URLs](https://www.brandverity.com/blog/196/why-trademarked-terms-are-allowed-in-adwords-display-urls/) PPCHero has a great post that discusses [why trademarked terms are allowed in display URLs:](http://www.ppchero.com/why-trademarked-names-are-allowed-in-google-display-url/) [See Full Post](https://www.brandverity.com/blog/196/why-trademarked-terms-are-allowed-in-adwords-display-urls/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Jan 14, 2009 ## [BrandVerity will be at Affiliate Summit](https://www.brandverity.com/blog/192/brandverity-will-be-at-affiliate-summit/) I'll be out at Affiliate Summit Sun-Tues. If you are interested in meeting up, send me a note (http://www.brandverity.com/contact/) or twitter @brandverity [See Full Post](https://www.brandverity.com/blog/192/brandverity-will-be-at-affiliate-summit/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Jan 9, 2009 ## [Judge Awards Verizon $33.5M in Cybersquatting case](https://www.brandverity.com/blog/186/judge-awards-verizon-335m-in-cybersquatting-case/) Verizon issued a [press release](http://sev.prnewswire.com/telecommunications/20081224/NY5463724122008-1.html) today that announced a record $33.5M cybersquatting judgment against OnlineNIC. There were 663 domains in question and the judge chose to award $50K per domain, presumably under the guidelines of the Anti-Cybersquatting Protection Act (ACPA), which allow a penalty of between $1K and $100K per domain. Very little is known about the actual case, and nearly all of the [blog](http://www.vegastrademarkattorney.com/2008/12/verizon-announces-332-million.html) [posts](http://www.domainnamenews.com/legal-issues/verizon-wins-33-million-judgement-against-onlinenic/3586) and [press](http://news.cnet.com/8301-1023_3-10128852-93.html) [coverage](http://blogs.wsj.com/law/2008/12/24/whats-in-a-name-50k-perhaps-if-youre-the-victim-of-cybersquatting/) simply restate the press release. [See Full Post](https://www.brandverity.com/blog/186/judge-awards-verizon-335m-in-cybersquatting-case/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Dec 24, 2008 ## [US Government reacts strongly to ICANN's gTLD proposal](https://www.brandverity.com/blog/183/us-government-reacts-strongly-to-icanns-gtld-proposal/) ICANN had been planning on a radical transformation of the gTLD system in May 2009 that would result in a tremendous expansion of available gTLDs (current examples of gTLDs include .biz, .mobi, .com, .org). [The proposal](http://www.icann.org/en/topics/new-gtlds/comments-en.htm) would basically allow anyone with $185K to buy a new gTLD (although technically those are application fees). [See Full Post](https://www.brandverity.com/blog/183/us-government-reacts-strongly-to-icanns-gtld-proposal/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Dec 23, 2008 ## [Class-Action denied in Google AdSense for Domains Case](https://www.brandverity.com/blog/179/class-action-denied-in-google-adsense-for-domains-case/) In the Vulcan Golf vs. Google case, the judge recently denied a motion by the plaintiffs to turn the lawsuit into a class action. We've mentioned the lawsuit before, but the general gist is that the plaintiffs are alleging that Google and several other parties participate in trademark infringement by selling ads on infringing domain names. [See Full Post](https://www.brandverity.com/blog/179/class-action-denied-in-google-adsense-for-domains-case/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Dec 19, 2008 ## [Announcing the PoachMark Pool](https://www.brandverity.com/blog/173/announcing-the-poachmark-pool/) We're excited to announce the launch of the PoachMark Pool - a collaborative approach to catching trademark poachers. It allows you to benefit from the discoveries of other members. [See Full Post](https://www.brandverity.com/blog/173/announcing-the-poachmark-pool/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Dec 19, 2008 [![](https://www.brandverity.com/hs-fs/file-3655806460-png/blog-files/google-snowman-sm.png) ](https://www.brandverity.com/blog/154/adwords-getting-in-the-holiday-spirit/) ## [AdWords getting in the Holiday Spirit](https://www.brandverity.com/blog/154/adwords-getting-in-the-holiday-spirit/) We picked up these recent additions to several seasonal searches. This is a tradition that Google has been doing since 2005. We've found six already - let us know if you find any more. [See Full Post](https://www.brandverity.com/blog/154/adwords-getting-in-the-holiday-spirit/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Dec 14, 2008 ## [DSW vs. Zappos: Are merchants Liable for Affiliate TM Abuse?](https://www.brandverity.com/blog/150/dsw-vs-zappos-are-merchants-liable-for-affiliate-tm-abuse/) Sarah Bird at SEOMoz put together [an excellent summary of the DSW vs. Zappos case](http://www.seomoz.org/blog/complaint-against-zappos-fails-for-now-but-the-court-gives-dsw-another-chance). DSW sued Zappos because one of Zappo's affiliates created organic pages that targeted DSW terms, used DSW TMs in the domain names, used DSW images, but linked to Zappos pages (through CJ). [See Full Post](https://www.brandverity.com/blog/150/dsw-vs-zappos-are-merchants-liable-for-affiliate-tm-abuse/) [David Naffziger](https://www.brandverity.com/blog/author/david-naffziger) Dec 3, 2008 [Previous](https://www.brandverity.com/blog/page/31) [Next](https://www.brandverity.com/blog/page/33) ###### Don't Miss Out Get the latest insights on brand protection, compliance, and paid search delivered right to your inbox. ###### Follow Us: [![](https://www.brandverity.com/hubfs/3.%20BRANDVERITY/Images/Icons/Updated%20Icons/Social/fb.svg)](https://www.facebook.com/brandverity) [![](https://www.brandverity.com/hubfs/3.%20BRANDVERITY/Images/Icons/Updated%20Icons/Social/twitter.svg)](https://www.twitter.com/brandverity) [![](https://www.brandverity.com/hubfs/3.%20BRANDVERITY/Images/Icons/Updated%20Icons/Social/linkedin.svg)](https://www.linkedin.com/company/brandverity) ###### Popular Posts - [What Is Trademark Bidding and Why Does It Matter](https://www.brandverity.com/blog/what-is-trademark-bidding-and-why-does-it-matter) - [Adwords URL Cloaking](https://www.brandverity.com/blog/23/adwords-url-cloaking/) - [New Guides to Make Sense of Trademark Bidding](https://www.brandverity.com/blog/new-guides-to-make-sense-of-trademark-bidding) - [Users Exploit Referral Programs with Ad Hijacking](https://www.brandverity.com/blog/1933/users-exploit-referral-programs-with-ad-hijacking/) - [How Do I Know If Trademark Bidding Affects Me?](https://www.brandverity.com/blog/how-do-i-know-if-trademark-bidding-affects-me) ###### Topics - [paid search](https://www.brandverity.com/blog/topic/paid-search) - [affiliate marketing](https://www.brandverity.com/blog/topic/affiliate-marketing) - [Events](https://www.brandverity.com/blog/topic/events) - [Search Engine Updates](https://www.brandverity.com/blog/topic/search-engine-updates) - [Trademark and Law](https://www.brandverity.com/blog/topic/trademark-and-law) - [Product](https://www.brandverity.com/blog/topic/product) - [Trademark Bidding](https://www.brandverity.com/blog/topic/trademark-bidding) - [Culture](https://www.brandverity.com/blog/topic/culture) - [News](https://www.brandverity.com/blog/topic/news) - [PPC](https://www.brandverity.com/blog/topic/ppc) - [Marketing Compliance](https://www.brandverity.com/blog/topic/marketing-compliance) ###### What you don't know will hurt you. 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