CSC Joins Forces with BrandVerity to Provide Paid Search Monitoring Service

BrandVerity and Corporation Service Company® (CSC), a provider of legal, business, and financial services, are working together in a pretty fantastic way. CSC now offers paid search monitoring to its clients through BrandVerity.

indi.rooney
Oct 6, 2015

PPC Keyword Litigation’s Legal Landscape

BrandVerity welcomes guest blogger Eric Misterovich from Revision Legal, PLLC.

indi.rooney
Sep 21, 2015

Meaningful Losses: Seeing the Impact of Trademark Bidding

As we've been finding in our Report on Branded Keywords, the typical brand is losing thousands of visitors per month to trademark bidders.

sam.engel
Aug 27, 2015

London Calling...Well, Technically ALL of Europe

BrandVerity has expanded its geographical footprint by opening an office in the heart of London. We wanted to provide more in-person, customized services for our clients in Europe.

indi.rooney
Aug 17, 2015

Fewer Ads on Bing & Yahoo, Plus Other Insights — All in Our Latest Report

OK, by now you’ve probably heard us rambling on and on about how we have released our fantastic report on The State of Branded Keywords in Paid Search covering Q2. You can download it here.

indi.rooney
Aug 13, 2015

Google Drops the Hammer on Download Sites

Today, we’re happy to release the latest analysis of branded keywords in paid search, covering the second quarter of this year. You can download it here.

indi.rooney
Aug 11, 2015

Rolling out the Welcome Mat: Ensuring Guests Find Your Hotel Online

The average hotel brand is losing out on direct web traffic to the tune of about 26,500 visitors each month. This can lead to a real loss in revenue as those bookings go elsewhere.

indi.rooney
Jul 21, 2015

New AdWords URLs Won’t Curb Affiliate Hijacking

On July 1, Google officially migrated all accounts to Upgraded URLs. While Google’s descriptions of the new feature have primarily focused on the simplification of tracking templates and decrease in ad downtime, we were intrigued to see if the changes might spill over and affect affiliates’ ability to hijack paid search ads.

sam.engel
Jul 14, 2015

Our Latest Report on Branded Keywords in Paid Search is OUT!

We’ve been crunching the numbers. Well, technically Sam has been crunching the numbers…but either way we’re excited to make this announcement!

indi.rooney
Jul 7, 2015

Microsoft Boots its Display Business and Takes Over AOL Search

Earlier this week, Microsoft announced they would be taking over AOL Search and shifting some parts of its advertising work onto both AOL and AppNexus, an online advertising company.

indi.rooney
Jul 2, 2015
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